Artwork
Clearly identify process-colour artwork and specified spot colours in the files. A screen preview can show layout, but it does not establish the printed result on the selected paper or film.
Material
Review the material and finish along with the colour reference. A surface, coating or lamination change can affect appearance even when the artwork file is unchanged. Decide which proof or physical sample will serve as the approval reference.
Approval
Record the reference, file revision and comparison conditions with the order. If several components must look coordinated, review them together while recognising their different materials. Resolve the acceptance basis before production rather than relying on an unspecified promise of an exact match.
Related specification support
Packaging Color Management
Establish an agreed colour reference for the chosen material and print process.
Agree how the brand colour will be judged
Provide the brand’s colour definition and the intended paper or film. Compare the planned printing method and physical reference with the finished surface; a screen colour is not a substitute for an agreed print reference.
Colour references and material effects
| Check | What to do | Why it matters |
|---|---|---|
| Artwork | Identify process and spot-colour definitions. | Do not silently convert brand colour instructions. |
| Surface | Record the material and finish. | They influence the observed appearance. |
| Approval | Name the accepted reference and viewing conditions. | Keep it with the approved artwork revision. |
Record the actual product, material or file version used for the comparison. Identify what remains undecided and which sample or document can resolve it.
Discuss print colour approval checklist
Share the product, proposed pack and printing specifications, with the artwork or sample relevant to colour approval.
CMYK vs Spot Colors for Packaging FAQ
It may not. Review the result on each selected material and finish, especially where a brand range mixes cartons, bags, labels and films.
A screen view is useful for layout, not final print approval. Agree a proof or physical reference for the selected material, print method and finish, and record the comparison conditions.
Keep the colour reference, artwork revision, material, finish and viewing conditions with the order. When several components need to look coordinated, review them together and account for their different surfaces.